LEICA M7 Edition HERMES

LEICA M7 Edition ‘HERMES’
press release
Two exclusive limited edition cameras with stunning leather finishes in orange and étoupe

16 November 2009: Leica Camera AG has today announced a very special limited edition of its classic 35mm rangefinder system camera: the LEICA M7 Edition ‘Hermès’. As the successor to the ‘LEICA MP Edition Hermès’ launched in 2003, this is the second series of cameras created in co-operation with Hermès, the Paris-based company renowned throughout the world for its exclusive products.

The strictly limited LEICA M7 Edition ‘Hermès’ comes in silver chrome with a choice of two striking calfskin leather finishes – orange and étoupe – supplied by Hermès. Just 100 of each colour will be made available, and each individual camera will have a special sequential serial number between 001/200 and 200/200.
To complement the design of the camera, the special LEICA M7 Edition ‘Hermès’ set includes a silver anodised LEICA SUMMILUX-M 35 mm f/1.4 ASPH. wide-angle lens, a matching classic round lens hood in silver anodised metal – manufactured specifically for these models – and a LEICAVIT M rapid winder in silver chrome. A real leather carrying strap, handcrafted by Atelier Hermès to match the colour of each camera, provides the finishing touch. Each set is delivered in a linen-covered, silk-lined box.

The LEICA M7 Edition ‘Hermès’ will be available in the UK from December 2009 from authorised Leica dealers including the Leica Store Mayfair, at a suggested retail price of £8,550.

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